How consultants shape the candidates Campaign managers and consultants spend a lot of time trying figure out the traits that will help sell their candidate. But research shows that in many cases those traits aren't what voters consider important. A political scientist wonders if this suggests a fundamental problem with our modern electoral system.9:06 a.m.
Jason Johnson: associate professor of political science and communications at Hiram College in Ohio and political editor for "The Source." He is the author of "Political Campaigns and Consultants: One Day to Sell." He joins us from Cleveland, Ohio.
Talking Volumes: Colson Whitehead Author Colson Whitehead joined Kerri Miller to discuss zombies, Twitter, his childhood journal and his new book, Zone One.
Recorded at the Fitzgerald Theater on November 2nd.10:06 a.m.
Colson Whitehead: author of "Zone One." His previous books include "Sag Harbor" and "John Henry Days."