Chris Farrell: Economics editor, American Public Media's Marketplace Money. Economics correspondent for APM's American RadioWorks documentary unit. Chief economics correspondent, Minnesota Public Radio. Contributing economics editor, Business Week magazine. Author of "The New Frugality: How to Consume Less, Save More and Live Better" (Dec 2009) and "Right on the Money: Taking Control of Your Personal Finances."
Gita Sitaramiah: Business reporter for 11 years at the St. Paul Pioneer Press. Specializes in retail and has also covered restaurants.
"Superfreakonomics" takes on some unusual questions Why are doctors so bad at washing their hands? Did television cause a rise in crime? Those questions, and many more, are answered in the new book, "Superfreakonomics." The authors of that book, economist Steve Levitt and journalist Stephen Dubner, spoke at the Commonwealth Club of California about their work.12:00 p.m.
Steve Levitt: Professor of Economics at the University of Chicago, director of the Becker Center on Chicago Price Theory.
Stephen Dubner: Award-winning author and journalist.