The Daily Circuit

Is Vogue just grandstanding with health initiative?

10:06 AM, May 23, 2012

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In the June international editions, Vogue launched a health initiative that aims to encourage a healthier approach to body image within the fashion industry. The first point in their agreement says Vogue "will not knowingly work with models under the age of 16 or who appear to have an eating disorder."

Some have praised the magazine for their effort to scale back on super-skinny images in their magazines while others say it's more hype than health. Does the fashion and magazine industry have a responsibility to promote healthy body images?

Susan Linn, psychiatry instructor at Harvard Medical School and co-founder and director of the Campaign for a Commercial-Free Childhood, will join The Daily Circuit Wednesday to discuss body image in the media.

More from the Associated Press:

While the new initiatives are certainly good news for models, Susan Linn of the Campaign for a Commercial-Free Childhood said Vogue didn't go far enough.

"If Vogue was really concerned about the well being of girls in terms of their health, then they would have done what Spain and Italy did and use only girls who have what has been deemed a healthy Body Mass Index."

Audrey Brashich, a former teen model and ex-editor of a teen magazine, called the Vogue announcement a "tiny baby step of progress," at best. "The cynic in me feels like they are simply grandstanding while really just throwing a bone to an audience that is getting ever more savvy and tired of the tricks of the trade," she said.

Brashich will also join the discussion.

The Associated Press contributed to this report.

KERRI'S TAKEAWAY

Vogue will receive a marketing benefit from their decision, but our guests were still skeptical of the initiative.

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