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The power of peer pressure

Broadcast: Midmorning, 01/18/2012, 10:06 a.m.

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Peer pressure often gets a bad rap, but what about when it's power is used to promote positive outcomes? Marianne's guest is journalist Tina Rosenburg. She explores how a range of different programs are using the power of social connection to better our world in her book "Join the Club."

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