Posted at 11:06 AM on November 8, 2007
by Jeff Horwich
MinnPost has launched. The site looks credible, polished, well-rounded....
Kind of like a newspaper.
One would expect that with a staff of ex-newspaper writers, the product you'd get would have something newspaper-y about it. Indeed. (MPR's Marty Moylan has a story on the launch, and I blogged some initial thoughts a few days ago.)
I'm strong believer that young (and young-at-heart) readers are not turning away from newspapers just because they hate things made out of paper. It's much more complicated than that -- a matter of style, attitude, electricity, and the indefinable difference between "old" and "new." Doesn't look like MinnPost has made any such bold leap right out of the gate.
The other X-factor, of course, is their ability to break stories. If they can do that, then maybe the "feel" won't matter so much. Aside from a piece on the in-debt DFL, nothing much smacks of a scoop just yet.
OK.... These two are looking less and less like they're members of the same species.
Anyone else been surfing these sites? What do you make of 'em?