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Ford To Try Bringing Luxury Back To Lincoln

by Tracy Samilton, NPR
December 3, 2012

Ford Motor Company is changing the name of it Lincoln brand to the Lincoln Motor Company. Ford is also planning to sell the hybrid version of their flagship sedan, the new MKZ, for the same price as the gasoline version.

Broadcast Dates

  • All Things Considered, December 3, 2012
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