Alarm Raised Over Embedded Ads In Online Articles

by Brian Watt, Southern California Public Radio
May 13, 2010

The Los Angeles Times and Chicago Tribune are selling paid links within online articles. Links to related editorial content have appeared in blue for years. Now links to e-commerce ads will also appear within articles but in green. Media observers say newspapers need to find new revenue models. But they're also concerned ads embedded within journalistic work go too far.

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