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It's Walmart Vs. Amazon In Book Pricing War

from National Public Radio
October 16, 2009

Walmart took aim at Amazon on Thursday, dropping the price of 10 popular books to $10. Amazon fired back, dropping some books to $9 dollars, and Walmart dropped its prices again to match. Walmart's book strategy is part of a larger plan to become the largest overall e-commerce Web site.

Broadcast Dates

  • Morning Edition, October 16, 2009
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