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The future of advertising

Broadcast: Midmorning, 03/18/2010, 10:06 a.m.

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Advertising surrounds us, in subtle and not-so-subtle ways. Advertising executive Pat Fallon and media analyst Jack Myers talk about the different companies vying for our attention and our loyalty.

Guests

  • Pat Fallon: Co-founder and chairman emeritus of Fallon Worldwide.
  • Jack Myers: Media economist and founder of M.E.D.I.Advisory Group.

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