Photo: #Dana Gioia, chairman of the National Endowment for the Arts.

Aspen Ideas Festival

The importance of reading (and not just Harry Potter)

Broadcast: Midday, 07/19/2007, 12:00 p.m.

Dana Gioia, chairman of the National Endowment for the Arts, has nothing against the Harry Potter books, the last of which hits store shelves a minute past midnight Saturday. But Gioia argues we'd need a new Harry Potter every month to get kids reading as much as they should.

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