Posted at 1:52 PM on June 11, 2008
by Tom Scheck
(1 Comments)
GOP Sen. Norm Coleman released his first TV ad for the 2008 Senate campaign. Here's the ad. More details later.
The campaign said the ad will run for at least two weeks on both broadcast and cable. They said it's a six figure buy but would not give the exact amount.
The Franken campaign released this statement on Coleman's ad buy:
"Yesterday, Norm Coleman voted to protect special tax breaks for hedge fund managers and multi-national corporations - instead of investing in renewable energy, student aid, and middle-class tax cuts for Minnesota. Today, he's using the campaign checks his corporate backers wrote him to run ads claiming he's working for Minnesota. It's business-as-usual for the Special Interest Senator."###
How are you going to grade a thirty second spot like that, with the "mellow" acoustic guitar in background and the lecture on what you've got to do to get things done?
I guess this approach works, I suppose it "tests" well--but it begs the question: what *has* Coleman actually done?
If you look at another of his spots (the one where they film all the people that Norm has actually done something for) you're bound to notice that--gee, there's not that many of them, are there?
Where's the "what I've achieved for Minnesota, during my term of office" stuff? The substance? The "good legislation" he got through, or the "bad" legislation he stopped or repealed. Either that's coming later, or he can't think of any Senate achievements that are worth buying broadcast time for. I'm sure he's not going to buy time to remind people that he was Bush's re-election chief in Minnesota. He used to be proud of that, you know...
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