News Cut

Super Bowl spoilers (continued)

Posted at 12:10 PM on February 2, 2012 by Bob Collins (3 Comments)
Filed under: Marketing and advertising

Let's continue spoiling the Super Bowl for people who watch it for the commercials.

More companies are releasing the "extended" versions of their Super Bowl ads. Today, it's Kia, because nothing says "buy a new car" like Motley Crew and women in bikinis.

GE goes all squishy with a tribute to people who build turbines in upstate New York.

Samsung makes fun of Apple fans...

How many of these will people actually remember? Here are last year's. You tell me:


Comments (3)

//Motley Crew and women in bikinis

It's about as truthful and informative as your average auto ad.

Posted by John P. | February 2, 2012 3:03 PM


John P. - Au contraire. It's all true except for the Motley Crew part. A genuinely cool guy has better taste in music. :-)

Posted by Jim Shapiro | February 2, 2012 3:30 PM


There was a lot of stupid-ness, sexism, and gratuitous violence in what I've seen of last year's ads, with a couple of shining examples of excellence. What I've seen of this year's offerings don't seem very different so far.

Posted by Jamie | February 2, 2012 5:45 PM


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