Posted at 11:40 AM on April 2, 2010
by Bob Collins
(3 Comments)
Filed under: Politics, Sports
The Web site, Gawker, highlights some fascinating marketing research that identifies sports with the political persuasion of the people most likely to be fans of a particular sports league.
The surprise is that golf fans are a bigger Republican target than NASCAR, because golf fans, who tend to be Republican, are much more likely to vote.
Basketball, wrestling, and tennis are the big Democratic sports, according to the National Journal.
Stuck in the middle are the NFL and Major League Baseball.
There's a joke there somewhere.
(Click the image for a readable survey result.)
Where do the anti-fans fall on the spectrum? You know, those of us fed up with the over-emphasis of sports in schools, which encourages students to spend 3 or 4 times as long at a sport than any academic subject. Those of us who are sick of tax dollars being used to fund massive places of business for privately owned teams that seem to find the money to pay their employees hundred or thousands of times more than the average tax payer who is footing the bill.
I don't find it surprising at all that the WNBA skews towards moderately active highly Democratic voters.
As far as the golf fans are concerned, this goes to show that the old line Republicans (the "Country Club" Republicans) are reliable voters than the new look Republicans (the "Sam's Club" Republicans).
I found a couple insights surprising in the data...
I wonder what separates Monster Truck fans and NASCAR fans? I would have hypothesized that they would have similar audiences, but Monster Truck fans are much more liberal
I was surprised that men's tennis skewed on the liberal side.
http://www.pacificnorthwestcoastbias.com/where-sports-and-politics-intersect/
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