News Cut: December 14, 2008 Archive

Storm info

Posted at 12:48 PM on December 14, 2008 by Bob Collins (0 Comments)
Filed under: Weather

From the sound of things, there's really no point travelling in northern and northwestern Minnesota today. Highway 10 has been closed between Detroit Lakes and Moorhead. I-94 is closed in Moorhead. Here's the road report for that area.

Locally, at last check, delays at the Minneapolis St. Paul Airport are less than 15 minutes. Northwest is allowing rebooking without penalty.

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The limits of advertising

Posted at 2:55 PM on December 14, 2008 by Bob Collins (9 Comments)
Filed under: Marketing and advertising

Is this an idea that could catch on?

A teacher near San Diego is selling advertising on tests.

The ads pay for the cost of printing the tests. $10 for a quiz, $20 for a test, $30 for a final exam.

Let's think about this for a second. What other things can we sell advertising on to help generate some cash? How about the far left passing lane? Surely some Internet service provider would want to sponsor a 10-mile stretch here or there. How about the escalators in government buildings? Charles Schwab might buy the "up" side. I'm not sure how to market the "down" side.

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