Posted at 8:56 AM on October 15, 2008
by Bob Collins
(7 Comments)
Filed under: Marketing and advertising
Bored by the same-old-same-old political signs? Then you have to give some credit to Rep. Sonda Erickson, whose billboard was captured on the little screen by MPR's Tom Weber yesterday.

Just for the heck of it, I looked at a satellite image of Erickson's neighborhood. I'm thinking there might be some environmental reasons for not drilling there.

If you see a really creative approach to political advertising, send it to me.
Related: Justin Heideman at the Walker Art Center sent along a reminder of the Walker's project for people to make their own yard signs.
Last night WCCO aired a cartoon character staring at a screen with a countdown running underneath up to 15 seconds and the title at the bottom "Political advertising break". This came at a station break and preceded...more political ads.
It's pretty easy to say that when there is no chance that anyone will ever ask her to drill in her yard.
I blogged about the political ad breaks over at wcco.com/jasonblog. There's a bunch of them at our creative group's YouTube Page.
While that's a clever billboard, I'm afraid Ms. Erickson's offer won't get any takers, as Minnesota has no commercially viable petroleum resources.
In spite of this, our state produces roughly a billion gallons of biofuels (ethanol and biodiesel) a year. That represents about a quarter of the gasoline consumed by Minnesota drivers in an average year.
So instead of "drill, baby, drill!" the Minnesota chant should be "distil, baby, distil!"
Perhaps what Princeton really needs is an oil refinery. Any takers, Princeton?
I am originally from the Princeton area and I saw this sign last weekend on my way to visit my parents. I'm kinda personally embarassed by this.
I'm sure Erickson has never been on a drilling site. It wouldn't just take her yard, it would take her house.
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