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Iron Man: a neighborhood experience

Posted at 10:08 AM on July 13, 2008 by Euan Kerr

On a whim I headed over to the Riverview yesterday evening to catch the 7.15 screening of "Iron Man." I missed the film when it came out a few weeks back, and the chance to see it in the art deco splendor of the Riverview seemed like a great idea.

What a delight to suddenly find myself in the midst of a Saturday evening neighborhood gathering. It was the first Saturday of the Iron Man run at the Riverview and the locals turned out in force to enjoy the $3 spectacle. It was a beautiful breezy evening, just right for taking a stroll down to the local movie emporium The line went halfway down the block and once inside there was hardly a spare seat.

Everyone was there: families and friends, neighbors and all their kids. The place was jumping as people greeted one another and debated the issues of the day, which included the order from the snack counter.

Maybe I have attended too many antiseptic mall screenings, where you curl up in your big seat and build your cone of silence. It was just fun to be part of the crowd and watch the intracacies of the movement and negotioation as people tried to find seats.

When the previews started people actually cheered. And then the film was punctuated by belly-laughs and the occasional groan of disgust at the carefully placed gross-out parts of the film.

There is a school of thought that cinema is a group activity and films should be experienced that way. While I have complained often enough about people's behavior in movie theaters, I still have to say the rocking crowd is the way to go.

I hope Robert Downey Jr does another Iron Man, and I hope to see it at the Riverview.

July 2008
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