On Now

Listen to the Stream
  • The Wand of Youth: Selections 7:08 Edward Elgar
    New Zealand Symphony Orchestra
    James Judd
    Buy Now
  • Morning Has Broken 7:04 Traditional
    American Boychoir
    Buy Now
Playlist
Other MPR Radio Streams
Choral Stream
MPR News
Radio Heartland

You can now listen to Classical and Choral Music on your iOS (iPhone, iPod Touch, and iPad) or Android device.

Blog Archive

April 2012
S M T W T F S
1 2 3 4 5 6 7
8 9 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30          


Master Archive

Contact Us

Purchase the Music

  • Buy the music you've heard on-air! Your purchase helps support our classical service.
    ArkivMusic

Services

Classical Notes

Mad Men Mozart

Posted at 10:36 AM on April 23, 2012 by John Birge (2 Comments)

And the winners are.....

Best Use of the Mozart Requiem in a TV commercial: Nike

Funniest Use of the Mozart Requiem in a TV commercial: Dads in Briefs



Worst (and Most Annoying) Use of the Mozart Requiem in a TV commercial: J. C. Penney


Comments (2)

Interesting. I sometimes wonder if most Americans are exposed to classical music only via TV commercials. It is odd that they accept the music so readily in commercials, but otherwise they claim to hate it.

Posted by Rob Czar | April 23, 2012 4:17 PM


Strange choice for not just one but three commercials. Mozart's "Requiem" is not exactly the first thing that jumps to mind for any ad, least of the "worst" one above. And why Mozart's "Requiem"? Why not something from one of Mahler's Symphonies?

We know of course that great music like this is great because it endures despite its use or abuse for sometimes crass commercial purposes.

Posted by Jon Erik Kingstad | April 24, 2012 10:12 AM