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The Young & The Cultured

Posted at 9:25 PM on August 17, 2008 by Gillian Martin

An interesting article in today's Star Tribune about the efforts of the Minnesota Orchestra and the St. Paul Chamber Orchestra to lower the median age of their audiences. They're using different approaches: the SPCO just offers cheap tickets to young adults, while the Minnesota Orchestra is offering a "social club" atmosphere. Read more about it here.